The inception of Huxley can be attributed to Aldous Leonard Huxley. Named and inspired after the English author and philosopher, best known for his novel “Brave New World”. The brand aims to introduce genuine products amid an abundance of skincare brands and mixed information. Huxley prioritises the skin as its core value to pursue true beauty. Originating in South Korea, this contemporary brand is daring when it comes to discovering new ingredients to become a leader in their field, they are not afraid to start new beauty trends.